AND THIS IS WHO WE ARE
Central Europe's leading Entertainment Agency Group est. 2004
Lounge Event
Communicating through events
GETTING TO KNOW CONSUMERS UP CLOSE IS THE GOAL OF EVERY EVENT WE ORGANIZE.
An event for us is a celebration of the brand and an opportunity for direct communication.
We believe in creating lasting experiences and we work hard to guarantee this.


OUR COMMITMENT
Personalized Experiences
We tailor each event to reflect your brand’s unique personality and goals.
Direct communication
Facilitating meaningful interactions between brands and their audiences.
CONSTANT UPDATES
We ensure that our clients are kept informed every step of the way through continuous communication.
our philosophy
Continuous Readiness
The event should be as enjoyable for the client as it is for the guests. Besides entertainment, the most important aspect is that everyonehas the latest information, therefore, we maintain constant communication with our clients.

OUR AREAS OF EXPERTISE

Corporate Events
Creating impactful experiences for businesses.
Hungarian Railway Day
Since 1949, Railway Day has been a feast of the railway society, which was organized for the 74th time this year (2024). As part of the ceremony, the officers took the oath, and the outstanding graduates were awarded. The event concluded with a festive program followed by a private buffet reception for the commissioned officers, their families, and the invited VIP guests.
More events: Szerencsejáték Zrt. (SZRT) Super concert, MVM Zenergia
More events: Szerencsejáték Zrt. (SZRT) Super concert, MVM Zenergia

GOVERNMENT Events
Organizing high-profile events for government bodies.
5th Budapest Demographic Summit 2023
Since 2015, the Budapest Demographic Summit (BDS) has been the leading international strategic forum for discussing demographic issues. Between September 14 and 16, 2023, 60 heads of state and government, church leaders, opinion leaders, media personalities, thinkers, and NGO leaders from four continents shared their thoughts on how to create a secure and predictable future for families and future generations.

SPORTING Events
Enhancing the excitement of sportswith seamless event management.
40th European Rhythmic Gymnastics Championships – Budapest 2024
The 40th European Rhythmic Gymnastics Championships was hosted by the László Papp Sports Arena in Budapest, May 22-26, 2024. It was the final qualifying event for the 2024 Summer Olympics. Budapest welcomed a total of 303 gymnasts from 40 countries. During the five-day event, spectators could watch the breathtaking movements of the gymnasts of one of the most popular and complex women’s competitive sports. The Championships ended with a gala, where a dance show inspired by earth, fire, water, and wind closed the event.
More events: FINA World Championships, OQS, World Athletics Championships, European Men’s Handball Championships - 2022
More events: FINA World Championships, OQS, World Athletics Championships, European Men’s Handball Championships - 2022
Online Events
Connecting people in innovative ways through virtual platforms.
MVM Future Talks 2022
MVM Future Talks is a once-a-year interactive educational talk show with a unique, future-defining topic. What makes it special is that, in addition to national experts, it also features international star experts and the most followed opinion leaders every year online. In 2022, the topic was the future of innovation, and online participants could send their questions live on the online platform, thus becoming an integral part of the event interactively.

Worldwide Events
Organizing events on a global scale.
EXPO 2020 Dubai – Hungary Pavilion
Expo 2020 Dubai brought the world together and welcomed 192 countries, including Hungary. Visitors could participate in a unique, supernatural 360-degree audiovisual performance, experience Hungarian hospitality and cuisine, and taste the country’s various mineral waters. The main theme was water, as Hungary is also known as the “Land of Waters”, hence the name of the pavilion, “Aqua Roots of Hungary”.
Hungarian Defense ExportAgency Ltd. (VEX) in Bangkok
In 2023, ten Hungarian companies and the Defense Innovation Research Institute were invited to exhibit at the VEX Agency’s stand. The 190-square-meter national stand showcased products and solutions of interest to the domestic defense industry in Southeast Asia. The Defense & Security Exhibition has been held in Bangkok, Thailand for 20 years. World-leading military and internal security manufacturers, professionals and official delegations represent countries from all over the world.
More events: “One With Nature” - World of Hunting and Nature Exhibition 2021
More events: “One With Nature” - World of Hunting and Nature Exhibition 2021
OUR AREAS OF EXPERTISE

Corporate Events
Creating impactful experiences for businesses.
Hungarian Railway Day
Since 1949, Railway Day has been a feast of the railway society, which was organized for the 74th time this year (2024). As part of the ceremony, the officers took the oath, and the outstanding graduates were awarded. The event concluded with a festive program followed by a private buffet reception for the commissioned officers, their families, and the invited VIP guests.
More events: Szerencsejáték Zrt. (SZRT) Super concert, MVM Zenergia
More events: Szerencsejáték Zrt. (SZRT) Super concert, MVM Zenergia

GOVERNMENT Events
Organizing high-profile events for government bodies.
5th Budapest Demographic Summit 2023
Since 2015, the Budapest Demographic Summit (BDS) has been the leading international strategic forum for discussing demographic issues. Between September 14 and 16, 2023, 60 heads of state and government, church leaders, opinion leaders, media personalities, thinkers, and NGO leaders from four continents shared their thoughts on how to create a secure and predictable future for families and future generations.

SPORTING Events
Enhancing the excitement of sportswith seamless event management.
40th European Rhythmic Gymnastics Championships – Budapest 2024
The 40th European Rhythmic Gymnastics Championships was hosted by the László Papp Sports Arena in Budapest, May 22-26, 2024. It was the final qualifying event for the 2024 Summer Olympics. Budapest welcomed a total of 303 gymnasts from 40 countries. During the five-day event, spectators could watch the breathtaking movements of the gymnasts of one of the most popular and complex women’s competitive sports. The Championships ended with a gala, where a dance show inspired by earth, fire, water, and wind closed the event.
More events: FINA World Championships, OQS, World Athletics Championships, European Men’s Handball Championships - 2022
More events: FINA World Championships, OQS, World Athletics Championships, European Men’s Handball Championships - 2022
Online Events
Connecting people in innovative ways through virtual platforms.
MVM Future Talks 2022
MVM Future Talks is a once-a-year interactive educational talk show with a unique, future-defining topic. What makes it special is that, in addition to national experts, it also features international star experts and the most followed opinion leaders every year online. In 2022, the topic was the future of innovation, and online participants could send their questions live on the online platform, thus becoming an integral part of the event interactively.

Worldwide Events
Organizing events on a global scale.
EXPO 2020 Dubai – Hungary Pavilion
Expo 2020 Dubai brought the world together and welcomed 192 countries, including Hungary. Visitors could participate in a unique, supernatural 360-degree audiovisual performance, experience Hungarian hospitality and cuisine, and taste the country’s various mineral waters. The main theme was water, as Hungary is also known as the “Land of Waters”, hence the name of the pavilion, “Aqua Roots of Hungary”.
Hungarian Defense ExportAgency Ltd. (VEX) in Bangkok
In 2023, ten Hungarian companies and the Defense Innovation Research Institute were invited to exhibit at the VEX Agency’s stand. The 190-square-meter national stand showcased products and solutions of interest to the domestic defense industry in Southeast Asia. The Defense & Security Exhibition has been held in Bangkok, Thailand for 20 years. World-leading military and internal security manufacturers, professionals and official delegations represent countries from all over the world.
More events: “One With Nature” - World of Hunting and Nature Exhibition 2021
More events: “One With Nature” - World of Hunting and Nature Exhibition 2021
our tools
We work with a professional and almost inexhaustible toolbox provided by the Visual Europe Group, also part of the Lounge Group. These tools enable us to create unforgettable events that leave a lasting impression.


why choose us?
Experience
Years of expertise in creating memorable events.
Innovation
Using the latest technologies and trends to enhance your event.
PROFESSIONALISM
A dedicated teamcommitted to excellence.
IN-HOUSE SOLUTIONS
We can provide 360-degree in-house solutions in our projects.
Complexity
The size and complexity ofan event is not a constraint.
Explore our successful projects and see why our clients trust us with their most important events.
references
WORLD ATHLETICS CHAMPIONSHIPS BUDAPEST 2023
EVENT OVERVIEW
The biggest sporting event in the history of Hungary,the 19th World Athletics Championships, where 2,000 athletesfrom over 200 countries participated, was hostedin Budapest from 19 to 27 August 2023.
OBJECTIVE
Organizing a global event is quite challengingfor a small country, but backed by a conscientious teamof outstanding people, it is not impossible.

As for the slogan of the Championships,"Witness the Wonder",people from all over the world who followed or attended the games undoubtedly witnessed the wonder.

key challenges
Complexity of the event
Coordinating different areas simultaneously: venues, catering, security, transfer, accommodation for staff and athletes, volunteers, and programs before, during, and after the event.
Accommodation and transport
Managing accommodation and transport for 2,100 athletes and their staff.
Security
Cooperation with highly protected delegations, diplomats, and sports federations.
One day, two events
The World Championships’ second day fell on the Hungarian national holiday of 20 August, which made the Championships even more challenging.
Execution
The orchestration skills of the organizing committee were remarkable and led to success2,500 volunteers and more than 500 organizers worked on the event.
Sustainability
The World Athletics Championships Budapest 2023 was the first World Athletics Championships to follow the objectives of the World Athletics Sustainability Strategy 2020 and the guidelines of the Athletics for a Better World Program.
RESULTS
The World Athletics Championships brought Hungary world success and records
404,000 tickets sold, competitions played to sold-out audiences
200,000 visitors in the Fan Zone
The most athletes in the history of the World Championships participated with 2,100 competitors
More than a billion viewers worldwide 14 million visitors to the website per hour, surpassing the numbers achieved by the most successful Championships ever held in London in 2017
key challenges
Complexity of the event
Coordinating different areas simultaneously: venues, catering, security, transfer, accommodation for staff and athletes, volunteers, and programs before, during, and after the event.
Accommodation and transport
Managing accommodation and transport for 2,100 athletes and their staff.
Security
Cooperation with highly protected delegations, diplomats, and sports federations.
One day, two events
The World Championships’ second day fell on the Hungarian national holiday of 20 August, which made the Championships even more challenging.
Execution
The orchestration skills of the organizing committee were remarkable and led to success2,500 volunteers and more than 500 organizers worked on the event.
Sustainability
The World Athletics Championships Budapest 2023 was the first World Athletics Championships to follow the objectives of the World Athletics Sustainability Strategy 2020 and the guidelines of the Athletics for a Better World Program.
RESULTS
The World Athletics Championships brought Hungary world success and records
404,000 tickets sold, competitions played to sold-out audiences
200,000 visitors in the Fan Zone
The most athletes in the history of the World Championships participated with 2,100 competitors
More than a billion viewers worldwide 14 million visitors to the website per hour, surpassing the numbers achieved by the most successful Championships ever held in London in 2017

Olympic Qualifier Series (OQS)
EVENT OVERVIEW
The Olympic Qualifier Series (OQS) Budapest 2024served as the official qualifier for the Paris Olympics,showcasing four sports: BMX freestyle, breaking, skateboarding, and sport climbing
OBJECTIVE
To raise public awareness of the importance of sports and to highlight alternative sportsthat have gained global recognition and earned a place at the Olympics. The event was free for spectators.

key challenges
VENUE
30,000 square meters On-site construction of special tracks, parks, walls, and stages adapted to the needs of the four sports.
Urban Festival with entertainment activities and small concerts running simultaneously with the events next to the tracks - creating a festive atmosphere while keeping sports in focus
Urban Festival with entertainment activities and small concerts running simultaneously with the events next to the tracks - creating a festive atmosphere while keeping sports in focus
WEATHER
Multiple entry points, shaded areas, and free drinking fountains were provided to make the venue bearable in the summer heat.
Technical solutions
300 square meter LED wallEach track featured its own independent sound, lighting, and stage technology, along with a designated presenter.
RESULTS
Global reach
More than 60,000 people attended the event
Strong social media presence: 28,000 hits on Facebook and 40,000 hits on Instagram
Live broadcast in 160 countries across 5 continents – reaching hundreds of millions of viewers globally

key challenges
VENUE
30,000 square meters On-site construction of special tracks, parks, walls, and stages adapted to the needs of the four sports.
Urban Festival with entertainment activities and small concerts running simultaneously with the events next to the tracks - creating a festive atmosphere while keeping sports in focus
Urban Festival with entertainment activities and small concerts running simultaneously with the events next to the tracks - creating a festive atmosphere while keeping sports in focus
WEATHER
Multiple entry points, shaded areas, and free drinking fountains were provided to make the venue bearable in the summer heat.
Technical solutions
300 square meter LED wallEach track featured its own independent sound, lighting, and stage technology, along with a designated presenter.
RESULTS
Global reach
More than 60,000 people attended the event
Strong social media presence: 28,000 hits on Facebook and 40,000 hits on Instagram
Live broadcast in 160 countries across 5 continents – reaching hundreds of millions of viewers globally
our promise
we make lasting experience
CONTACT US TODAY
to start planning your next unforgettable event!
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